Backlinko: SEO, Content Marketing, & Link Building Strategies

Welcome to Backlinko

Where SEO best practices meet real-world results.

Kieran Flanagan

“I thought the blog was good. But the newsletter? Even better!”

Kieran Flanagan, VP Marketing at HubSpot
Kieran Flanagan

“I thought the blog was good. But the newsletter? Even better!”

Kieran Flanagan, VP Marketing at HubSpot

Editor’s Picks

Our best articles and guides on all things projects, hand-picked by the editor.

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Free Tool

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Boost SEO results with powerful keyword research

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Latest How-To Guides

Our latest and greatest step-by-step guides on all SEO, link building, and content marketing topics.

Backlinko Resource Hubs

SEO Basics
What you'll learn
Learn the basics of SEO all in one place, including crawling, indexing, search engine ranking signals, choosing keywords, content freshness, anchor text, and more.
Featured resources
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What you'll learn
Learn specific strategies that you can use to build links to your site, including Broken Link Building, Link Bait, Evergreen Content and data-driven industry studies.
What you'll learn
Learn the basics of content marketing right here. This introductory section covers the basics, like developing a content marketing strategy, the different types of content that you can create, how to find topic ideas, and more.
What you'll learn
Learn the specific steps for creating a popular YouTube channel from the ground up. You’ll also see actual examples of YouTubers that have built thriving channels in record time.